Apple Advertising Lessons

Posted by: Ben Dover

Apple Advertising Lessons - 06/10/10 02:57 AM

Great Article by Gina Trapani

Gina herself is a Droid user, but nails a great article on how Apple gets it.

Information is not a connection - It doesn't move people - Feelings do - It's about connecting. In their approach to everything, Apple gets that.

Ed
Posted by: carp

Re: Apple Advertising Lessons - 06/11/10 04:30 AM

I agree and that was a very touching ad . LOve it