A benevolent dictator's still a dictator. So, you play along, or revolt and gut him, or variations on that theme.
I like iTunes because I like Apple lossless, although I wish it would work in non-Apple stuff, like with AAC and MP3, although that's functionally irrelevant since I like Nanos (FM is nice, too) and stream my library through a premium MP3Tunes locker ( I don't care to share my personal music preferences as they're, well, personal ) to Mac computers ( well, I guess now an iPad, too ). The only AAC or MP3 stuff I buy is just for my kids' instant gratification, since their quality doesn't concern me ( and they obviously don't care, either, and quality really is a personal preference, not some Fascist thing - if they like junk audio, that's fine ). So, my personal stuff is ripped from disk, since that's the only way to get Apple lossless.
Movies, again, that doesn't interest me obsessively. I buy movies for my kids, and again, their constraints aren't my problem. Besides, I stream stuff, if even that, and have unwatched and unreturned Netflix disks from before the Christmas holidays still laying around ( although we have gone to cinema a lot and summers go the San Jose drive-in { pretty cool, they get movies the same time as the cines, and you can bring in your own better food, drink, comfy chairs, whatever, a lot more comfortable and civilized } ).
But, I suppose you're correct in your assessment of drone slave-wage Stepford consumer wonks, kids, whomever, braindead hippy developers, etc - They want all this garbage, but GIGO, garbage in garbage out. No free lunch. You get what you pay for. Stuff may want to be free, but making it costs money. GIGO.
However, it doesn't change that a benevolent dictator is still a frickin dictator.
It's a free country and its their store and they can do whatever they want.
But if they get gutted and torn a new arsehole, that's just the free market working

Ed
Well, now that I think about it, the thing is free and open access to junk, drivel. That, pragmatically, as evidenced by history, is the important stuff, stretching back to antiquities, since junk collection is what survives, what gets squirreled away and coveted, the stuff that people make the most of, so through sheer numbers and luck it survives, it is through the museums of priceless vases (in their day, mere p!sspots), drivel populist plays, etc, that we think we know past societies and their cultures.
I like junk. It's very important stuff. It defines us. It provides many of us gainful employment.
Junk is so important. It should have free and open access. Apple certainly has it's share of drivel in the App store ( so much for the world's greatest user experience, yet strangely apt, since most user preference is about junk

), yet it is not a freely and openly accessible develoment medium.