Another Blog Switcher

Posted by: DLC

Another Blog Switcher - 05/23/08 05:49 AM

"I'm a switcher" <br><br>he was a hard core dude...<br><br><br><br>David (OFI)
Posted by: polymerase

Re: Another Blog Switcher - 05/23/08 06:02 AM

There is a comment from a PC user that he would never switch because he cannot stand MacFanboys. He even says he knows Macs are better.<br><br>Talk about cutting your nose off to spite your face.<br><br><br><br><br>
Posted by: MacBozo

Re: Another Blog Switcher - 05/23/08 06:03 AM

He needs a reformat and reinstall.<br><br>
Posted by: DLC

Re: Another Blog Switcher - 05/23/08 06:48 AM

I guess he likes the biannual Windows enemas ! <br><br><br><br><br>David (OFI)
Posted by: Mike

Yet another... - 05/23/08 09:32 AM

Man, they're dropping Windows like it's contaminated...<br><br>[color:blue][/b]Hodie mihi. Cras tibi.</font color=blue>[/b]
Posted by: margadagio

Re: Yet another... - 05/23/08 09:53 AM

The best thing that ever happened to Apple is Vista. THAT has been the driving force behind the deluge of switchers lately. For the first time folks are seriously comparing what a Mac vs PC has to offer. I also believe that Apple's advertising campaign is an all out success. <br><br>Three things have converged to get people to finally switch: Tons of advertising, sleek retail stores and Microsoft's blunder.<br><br>
Posted by: MacBozo

Re: Yet another... - 05/23/08 09:57 AM

He still doesn't quite "get" the closed architecture argument. I've always had the option and ability to add/change RAM and drives when needed on my Macs including the LC I still have somewhere in the garage.<br><br>
Posted by: whinton

Re: Yet another... - 05/23/08 10:44 AM

Oh, I "get it". Jeez. I never said that my prior reasons for not switching were correct. But those are common (mis)conceptions that people have.<br><br>Though my thoughts about Mac users still stands....even on this thread there is such an arrogant dismissive attitude towards PC users. <br><br>
Posted by: OSXaddict

Re: Yet another... - 05/23/08 10:46 AM

That's because of all the BS we have gotten from windows users for years.<br><br>edit: oh wait, I just read your blog. This comment you posted:<br>"But I have tried to do my best not to harangue everyone I know about how much I love my Mac, how cool it makes me, and how all of life's problems will be solved by Steve Jobs."<br><br>Where DO you hang out that you hear all that? Sure, online is one thing but even here you don't hear us talking about the last 2 parts.<br><br><br><br>my photos<P ID="edit"><FONT SIZE=-1><EM>Edited by OSXaddict on 05/23/08 01:50 PM (server time).</EM></FONT></P>
Posted by: yoyo52

Re: Yet another... - 05/23/08 10:49 AM

I don't make a big deal of using a Mac, but every time some PCer finds out, I get the business (as the Beav used to say). It's hard not to respond in kind, I have to say.<br><br>[color:red]&#63743;</font color=red> [color:orange]&#63743;</font color=orange> [color:yellow]&#63743;</font color=yellow> [color:green]&#63743;</font color=green> [color:blue]&#63743;</font color=blue> [color:purple]&#63743;</font color=purple>
Posted by: whinton

Re: Yet another... - 05/23/08 10:51 AM

Ah....I was under the impression that it is best to turn the other cheek. Silly me.<br><br>For real, who gives a damn that other people don't like the computer you have chosen? Are you kidding me? Does it really matter?<br><br>And I'm not the only one who avoided Macs for years simply because of the attitude that I sense from Mac users sometimes. If you really want to advocate for Macs, encourage Mac users to be nicer to PC users. <br><br>
Posted by: MacBozo

Re: Yet another... - 05/23/08 10:57 AM

Well, when most PC users tell you that your Mac is only a toy....<br><br>I'm glad you're now using a Mac and, if you really, really feel the need, you can also install and run Windows on it. All the Mac vs. PC arguments weren't so much over hardware as they were (are) over the OS.<br><br>
Posted by: whinton

Re: Yet another... - 05/23/08 11:00 AM

Well, when people say something about me that isn't true...I usually ignore them. <br><br>I actually don't feel any need whatsoever to install Windows on my MBP. I thought I might but I can't think of any good reason. Wish I had made the switch sooner.<br><br>
Posted by: OSXaddict

Re: Yet another... - 05/23/08 11:07 AM

Like Michael said, when people say things that simply are not true, I can't just ignore them.<br><br>For example, the IT guy at work is windows only. When we talk computers, he'll say something in a snide way about how "macs can't do ________", and I correct him simply because when others hear him, they take it as gospel.<br><br>For the majority of computer users out there, when they hear/read something they take it as being real, even if the source was wrong.<br><br><br><br>[color:white]I'm also the Moderator here</font color=white><br><br>my photos
Posted by: Nagromme

Re: Another Blog Switcher - 05/23/08 11:36 AM

Maybe it's not so much that he hates Mac Fanboys, it's that Windows Fanboys are SO cool, intelligent, and fun to be with, that any other kind of Fanboy just can't measure up.<br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net
Posted by: Nagromme

Re: Yet another... - 05/23/08 11:40 AM

It seems as though he STILL doesn't know that MS Office (he mentions Word, Excel, PPT) does exist for Mac (And always has... Word was on Mac first, I believe.)<br><br>But I'm glad he has learned to get by without Office.<br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net
Posted by: MacBozo

Re: Yet another... - 05/23/08 12:04 PM

It won't be long now until you're a Mac Fanboy. <br><br>I'm glad you like it. Most of us made it through the "Apple is dying" days pretty much unscathed. Those dreary years are why I learned to maintain and repair my Macs on my own. I've had to use Windows in the work place for years and, really, there is no comparison.<br><br>
Posted by: MacBozo

Re: Yet another... - 05/23/08 12:20 PM

Please wander over to the other forums that are available. There are folks who use both Windows and Mac OS for various reasons and require some help from time to time. Check out Stan's Lounge for the links, or if you'd like, I'll repost them here. This little internet outpost is going bye-bye soon.<br><br>
Posted by: whinton

Re: Yet another... - 05/23/08 02:10 PM

It's called 'hyperbole". Though sometimes not that far off the mark with some of the design folks I hang with.<br><br>
Posted by: OSXaddict

Re: Yet another... - 05/23/08 02:33 PM

You should read the Battlefront at ARS heh<br><br><br><br>[color:white]I'm also the Moderator here</font color=white><br><br>my photos
Posted by: DLC

Re: Yet another... - 05/23/08 07:13 PM

Here's my "beef" Whinton...<br>I work 2 place that are arrogantly dominated by "Windows Only"...<br>try to reason with IT, Macs do have a place for many functions (creative abilities) and they say NO way .. the Windows system fscks up, they have security / virus updates every damm week which knocks stuff and peripherals off the network - they put them back on and next week repeat ... , they spend endless hours holding the networks together with "bailing wire" but refuse to admit how flawed it is... maybe it's because of their "job security" might be threatened... so talk about Mac pride... we'll many of us are sick of hearing it from the other side that's FUBAR.<br><br>People are now seeing we were correct... H3LL all I ever wanted was a mixed network. I wasn't asking them to dump their trashy things.... just open the door for mine to be included. At CDC we had a mixed environment 10 years ago, and I operated my Mac for about 15 years with little to NO IT support - I think that's what scared them. Their IT empire tech support might be cut in half or less. <br><br>So that's where I'm coming from... I don't give a hoot what they use... it's their headache but don't tie my hands with their shtty OS and network, and expect me to be happy using it.<br><br>I can't tell you how many seminars and meetings I've gone to at CDC where they spent the first 15 min trying to get the damm Dells to interface and work with the projector ! These are dedicated PCs... not ones brought in... H3LL I carry my MacBook many places to give talks and only once did I ever have any problem... turned out it was the projector switch on the wall.<br><br>David (OFI)
Posted by: polymerase

Re: Yet another... - 05/23/08 09:41 PM

<blockquote><font size=1>In reply to:</font><hr><p>For real, who gives a damn that other people don't like the computer you have chosen? Are you kidding me? Does it really matter?<br><br>And I'm not the only one who avoided Macs for years simply because of the attitude that I sense from Mac users sometimes.<p><hr></blockquote><p>You're not being consistent here. First you say who gives a damn what other people think about a computer choice but then you admit that you stayed away from the Macintosh because of the way Macophiles thought of their computers?<br><br>You do care what people think and you made a poor choice because of it. But now you corrected it.<br><br><blockquote><font size=1>In reply to:</font><hr><p><br>Though my thoughts about Mac users still stands....even on this thread there is such an arrogant dismissive attitude towards PC users. <p><hr></blockquote><p>Of course you do. This is a 100% Macintosh forum. Of course we are arrogant and dismissive about anyone still using a Windows PC.<br><br>
Posted by: Mike

Re: Yet another... - 05/24/08 02:34 AM

<blockquote><font size=1>In reply to:</font><hr><p>...even on this thread there is such an arrogant dismissive attitude towards PC users. <p><hr></blockquote><p>Hmmmm....Arrogant? Dismissive?<br>Hmmmm...just a few years ago, we, the MacHeads, were looked upon as 'backward oafs'. <br>Jeeeesh, How times have changed! <br><br>[color:blue][/b]Hodie mihi. Cras tibi.</font color=blue>[/b]
Posted by: watcher

Re: Yet another... - 05/24/08 05:45 AM

Gawd is this what we get because people switch? <br><br>I just don't know why but no one ever mentions windows or windows users or the old my football team is better than yours. <br>Windows users have always been welcome on Mac forums to my knowledge. <br>They are asked to talk about windows in windows threads only because of one reason only. It is a Mac forum. <br>OK it is not like black and white segregation but the truth of it is that Mac users either know nothing about windows .. or know way too much about windows from work and don't want to talk about windows.<br><br>
Posted by: MacBozo

Re: Yet another... - 05/24/08 06:29 AM

Mac users either know nothing about windows .. or know way too much about windows<br><br>Actually, Mac users are well aware of Windows. That's why we chose Macs over Windows machines. OTOH, many PC users tend to have no hands on experience with the Mac OS.<br><br>
Posted by: watcher

Re: Yet another... - 05/24/08 08:11 AM

wink ^ yeah that was the way too much part<br><br>
Posted by: NucleusG4

Re: Yet another... - 05/24/08 10:12 AM

Hiya whinton... good article... lots of nice (and true) things you write about the mac. <br>We try not to be arrogant/dismissive. Truly.<br>The majority of the world has been sneering down their noses at our over-priced, pretty, graphics machines that aren't any good in the "real" business world.<br>Huh?... a processor is a processor.<br>They proclaim there aren't as "many apps for Macs as there are for Windows"><br>True... but I'm having a devil of a time weeding my way through the 20,000 apps for the Mac.<br><br>Tons of FUD and idiocy has perhaps made us a bit touchy. <br>But, now, finally... the world is seeing viable alternatives to the bloatware that is Windows.<br>Apple has a real advantage right now in being able to quickly turn on a dime and adopt whatever tech is uber-cool and savvy. The MS ship is too big and takes too long to make the slightest course correction. <br>Of course, some of us view this as a potential for us to lose our anonymity.. which has been good insofar as viruses and protection. Right now there is NOT ONE virus for OS X. But that's gonna change.<br>Glad to see you made the switch... and to see you write a nice report of your experience.<br><br><br><br><br><br>[image][/image]
Posted by: polymerase

Re: Yet another... - 05/24/08 11:37 AM

Thanks for the 20,000 apps link. It may be just a coincidence that the front page has links to "Papers" and "Screenflow" which I think are the two coolest programs I have run into in a long time. I need to dig deeper. 20,000 apps. I may be gone for a while.<br><br><br><br><br><br>
Posted by: yoyo52

Re: Yet another... - 05/24/08 11:51 AM

Those scientists are soooo arrogant. That Papers program is not just for you all, you know. Any discipline can use that app.<br><br>Sheesh!<br><br>edit: Just in case<br><br><br><br>[color:red]&#63743;</font color=red> [color:orange]&#63743;</font color=orange> [color:yellow]&#63743;</font color=yellow> [color:green]&#63743;</font color=green> [color:blue]&#63743;</font color=blue> [color:purple]&#63743;</font color=purple> <P ID="edit"><FONT SIZE=-1><EM>Edited by yoyo52 on 05/24/08 02:52 PM (server time).</EM></FONT></P>
Posted by: tahoegazer

Re: Yet another... - 05/24/08 05:13 PM

I doubt that. Most pc users at large are pretty ignorant about Macs and probably wouldn't have an opinion about it. But, that's not the same as putting the platform down. <br><br>Where all these started was back in the 80's when Macs had a lock on mouse-driven GUI's while pc's still had just the command line. Mac users loved to trumpet that fact while most pc users simply kept quiet because there were no effective counters. <br><br>The two coolest platforms back then was the Mac and the Amiga. Naturally, both platforms had their zealots and both ragged on the poor pc to no end. Mac users parroted their superior GUI while Amiga users parroted their superior multimedia capabilities. Again, pc users were at the bottom of the pile.<br><br>But, little by little, pc's improved to the point that now (from my perspective), it's simply a matter of preference, not capabilities. Mac users still have loyal fans. But now, so do pc's. <br><br>All these baloney about Mac users being victims are just that, a bunch of baloney. They're just as guilty, even more so. <br><br>Add: That's not to say pc zealots aren't obnoxious. They are. But, it's good to put things into perspective since most here seem to have left out the above. It's all the more strange because the vast majority of everyone here are old enough to have been using computers back then. <br><br>
Posted by: polymerase

Re: Yet another... - 05/24/08 07:27 PM

Well my wife has been raving about that program for months now and I never looked at it since she is more immersed in scientific pdf's as than I get. (I am OCD, mine are all in one folder. All 2,000 of them.) But the description at that site makes me believe I am stupid the way I find them.<br>I use spotlight. No matter what, I can find the paper I want. But really having a local file is irrelevant because I can always find it online only taking about 20 seconds more.<br><br>But your criticism is noted. No reason why "scientists" are the only ones that use research pdfs. Just a racialism of the authors would be my guess.<br><br>
Posted by: Nagromme

Re: Yet another... - 05/26/08 12:59 PM

I would say most Windows users who put the Mac down, know current Macs a LOT less well than Mac users who put Windows down know current Windows.<br><br>Which only makes sense since so many of us are forced to use and know Windows at work. People who know only Mac are a lot more rare than people who know only Windows.<br><br>And people who are informed and DO know both--real current experience, not a token glance 5 years ago--don't tend to bash Macs. They tend to bash Windows.<br><br>That's not always the case, but it's a VERY clear trend. Well-informed Windows-bashers are a lot more common than well-informed Mac-bashers.<br><br>I would even say that this sometimes that makes Windows-bashers more annoying than Mac-bashers. Mac-bashers often just sound ignorant. But Windows-bashers, if they actually KNOW both platforms, are much harder to disregard. That makes them VERY annoying to people who have fixed themselves emotionally on a pro-Windows position. In short, being "right" is exactly what some people hate about some Mac fans!<br><br>And in that case, there is NO way to be a NON-annoying promoter of Macs. Keep your mouth shut, or you're a zealot. I think, from some people's perspective, it's just about that simple. (I've seen many other parallels in life: if your perspective makes a lot of sense when analyzed fully, there are people who will be up in arms no matter WHAT you say. It makes them that uncomfortable. Especially when it highlights doubts they don't want to admit are lingering in their own minds.)<br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net
Posted by: tahoegazer

Re: Yet another... - 05/27/08 05:15 AM

Platform bashing has been around ever since there was more than one platform. Whether the fans of one platform are better-informed than the other is irrelevant. It's the same crap over and over and over. Don't you get tired of it? It's one thing if there's a troll baiting people around. But, it's totally different when platform bashing literally comes out of nowhere and people gleefully post any news of misfortune at the other side. There were days when platform bashing threads were more numerous than real Mac threads. Granted, there are sites like ArsT which has the Battlefront designed to channel in zealots from all sides. But, I always thought Maccentral had a touch of class and was above the zealotry. Apparently, that changed and soon Maccentral didn't seem any better than the zealot sites. At that time, I wanted to strengthen the Mac presence here at home. I decided to quit Maccentral for a few years because reading the pc bashing probably would've caused me to be turned off. So, I took a break. In the meantime, the all pc household here became a mixed Mac/pc household. Of course, there's no way I'd switch to just one platform. But, there are now 3 Macs (2 Core Duo Minis and an old iBook 800) where there were none. I't also helped that my daughter goes to a school district that uses Macs. So for better or worse, Macs are now a permanent fixture here. <br><br>I came back to Maccentral after what? A 2-3 year absence? And what do I see? Same old crap.I had to wonder if that's the reason why Maccentral's membership seems to have fallen lower and lower. I miss the old Maccentral when I first joined....when it still had class. <br><br>
Posted by: DLC

Re: Yet another... - 05/27/08 08:21 AM

Sooo everyone... what happened to Whinton?<br><br>are ye he ? <br><br>I was really hoping for a serious reply to my comments.<br><br>Guess he couldn't make a descent, logical argument.<br><br>Figures !! <br><br>David (OFI)
Posted by: Nagromme

Re: Yet another... - 05/27/08 10:39 AM

My views:<br><br>a) When criticising anything, I don't think it's irrelevant how informed the speaker is. I think it's relevant, especially when a clear pattern is there.<br><br>b) But yes, I'm sick of juvenile, name-calling platform-bashing of any kind--typically uninformed, too.<br><br>c) But I have no problem with Mac users, who are constantly faced with skepticism and ignorance (at best) and outright bashing (at worst) from Windows users, sharing tales with each other, in a Mac forum, about the flip side of the coin. Preferably with facts, humor, or other methods than name-calling. MacMinute seems pretty good by that measure--better than most of the Internet in fact!<br><br>d) It's easy to skip any of those topics anyway. Read only the topics that meet what you are seeking from the forum.<br><br>e) Tales of switchers (like this thread) are more pro-Mac topics than they are anti-Windows. They can easily shift into anti-Windows territory of course. But switching is a current phenomenon, sometimes an interesting one, and certainly a relevant one to the Mac platform. It seems completely appropriate for a Mac forum.<br><br>f) The term "bashing" can be used in many ways. In my post I used it broadly in reference to ANY criticism, but true mindless bashing I cannot and will not justify. (And in my experience, true mindless bashing tends to be from Windows users more often than Mac users.) Gleeful posting of news, however, is not mindless bashing out of nowhere. I consider that fair game. I can also understand people not liking the "style" of that and avoiding such threads.<br><br>g) MacCentral's membership problems came from the gradual shutting down of MacCentral. Some people do hang out here though.<br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net
Posted by: NucleusG4

Re: Yet another... - 05/27/08 12:33 PM

g) MacCentral's membership problems came from the gradual shutting down of MacCentral. Some people do hang out here though.<br><br><br>Right...I agree.. MCF was destined to be around a looong time... until MW decided to pull the plug.<br><br>I also see it as funny that MM members would quite often tsk tsk behaviours over at MCF... but in light of all the "confessions" in the Lounge recently, I can see that it truly wasn't any different here. Heck.. after you get rid of ALL the sock puppets in here.. there's only 14 members left. <br><br>[image][/image]
Posted by: yoyo52

Re: Yet another... - 05/27/08 01:16 PM

Aw c'mon, don't exaggerate. Without the puppets there must be at least 16 or 17 people! <br><br>[color:red]&#63743;</font color=red> [color:orange]&#63743;</font color=orange> [color:yellow]&#63743;</font color=yellow> [color:green]&#63743;</font color=green> [color:blue]&#63743;</font color=blue> [color:purple]&#63743;</font color=purple>
Posted by: carp

Re: Yet another... - 05/27/08 10:54 PM

Well<br><br>Maybe but I am not sure which came first but we had our friend the "red head" ghee even forgot his name, okay Akula yeah thats it. Anyway he was a very young PC genius but he love to bash Mac people in our own home "forum" soooo maybe thats why you felt that way but keep in mind we were being antagonized in our own room so to speak. His message to me was that the only reason he was in the forum was to teach us Mac Zealots the PCs were far superior <-- eeerrr okay but please leave out the bashing.<br><br>Personally;<br>I always hated the Mac Zealot" mantra, sure we love our platform - but when it comes to extremist,, PC weenies are way over the top and makes us zealots look like sheep in comparison.<br><br>true story;<br>When I bought my first computer ever,, it was a Mac back in the 030 days. Back then I did not know that there was even different kinds of operating systems. Sure there were Packard Bells and Performas but I just though they were the same thing just different manufacturers and different models - Long story short,, I met this man back then, he was in his 50s very professional looking,, I introduced myself and said I understand you work in the computer industry,, he said yes he was in the "IT" side of the industry. I said great, I just bought a computer a few weeks ago. He asked what kind and I said a Mac <-- His face then turned red with anger clinched his fist and was visibly shaking,, then said Mac People are Stupid. I though this guy was going to slug me right there.<br><br>Anyway PC people can be down right violent - were as Mac Zealots are just kool-aid drinking cultist.<br><br>IMO<br><br>
Posted by: SteveS

Re: Yet another... - 05/28/08 12:52 PM

"Maybe but I am not sure which came first but we had our friend the "red head" ghee even forgot his name, okay Akula yeah thats it. Anyway he was a very young PC genius but he love to bash Mac people in our own home "forum" soooo maybe thats why you felt that way but keep in mind we were being antagonized in our own room so to speak. His message to me was that the only reason he was in the forum was to teach us Mac Zealots the PCs were far superior"<br><br>LOL! Well, I guess he gave up... It seems that as Apple became more successful, we heard less and less from him. I have to admit, I had more fun responding to his posts than anything else at Maccentral. On one hand the Mac fanboys didn't have a very good understanding of the Windows side. The problem was, our red-headed friend would respond with replies that were even more ridiculous in favor Microsoft. Sigh..., it gets boring without a troll to beat on.<br><br>
Posted by: margadagio

Re: Yet another... - 05/28/08 12:55 PM

He's been quiet ever since Vista has been released.<br><br>
Posted by: NucleusG4

Re: Yet another... - 05/28/08 02:12 PM

RAWR... ain't that the truth!<br><br>[image][/image]
Posted by: Mike

Re: Yet another... - 05/28/08 02:14 PM

<blockquote><font size=1>In reply to:</font><hr><p>It seems that as Apple became more successful, we heard less and less from him.<p><hr></blockquote><p><br>I think he 'moved' over to 'ars technica'...<br><br>[color:blue][/b]Hodie mihi. Cras tibi.</font color=blue>[/b]
Posted by: MacBozo

Re: Yet another... - 05/28/08 02:25 PM

He stuck his head in the door over at the Cafe.<br><br>
Posted by: DLC

Re: Yet another... - 05/28/08 06:41 PM

WOW you switched... I'm impressed.<br><br>Way to go... at least you're open minded and not afraid to try something new.<br><br>I don't believe Mac is for everyone !!<br><br><br>only 99.9999999% <br><br>David (OFI)
Posted by: iBookmaster

Re: Yet another... - 05/29/08 05:39 AM

But, there's nothing more PC bashing than Apple's ads themselves. I guess it's working. Maybe it's all success from iPods and iPhones and the ads aren't working at all. <br><br>
Posted by: margadagio

Re: Yet another... - 05/29/08 06:18 AM

No doubt in my mind, the ads are working. "Get a Mac" is a HUGE success. The iPod/iPhone halo effect is also a fact.<br><br>
Posted by: Nagromme

Re: Yet another... - 05/29/08 11:53 AM

I disagree. The ads annoy me a lot (as do most ads) but they aren't childish "bashing." They are putting down the opposing product, while touting the benefits of Apple's own. That's what ads often do, and these do it gently and with good humor. People who take them really personally are superimposing their own anti-Apple issues (and their own denial about Windows) onto the ads, I'd have to say. They'd be pissed about Apple ads that never mention Windows too. They're not the market Apple is trying to convince--and with good reason. They're the most mired in their attachment to Microsoft.<br><br>Apple's the minority platform in computing, and growing that means challenging the status quo. Challenging Windows. As long as Windows is "good enough," and as long as people assume ALL computers share the same problems as Windows, and as long as people buy Windows out of sheer habit and social pressure, without even CONSIDERING alternatives, Apple can't expand the Mac market much at all. They could run ads that say "Macs are great at such and such" and never mention Windows. But people will see that and think, "well, I'm sure Windows is great at that too, and I already know Windows, and the problems I have with Windows must be the same on Mac... so who cares?" You can even show them details of how stuff works.... but in a short glimpse like that, all people will see is "different." And different = scary.<br><br>So Mac ads HAVE to do two things:<br><br>* Make people dissatisfied with what they've always assumed was the "only" OS to consider.<br><br>* Make them interested enough to look up Macs online or at a store, and find out the details for themselves.<br><br>I have no doubt the ads are working, even if I'd gladly never see another myself.<br><br>And another thing to think about: although many ads criticize other brands, Apple's whole SERIES of ads, month after month, seems to find an awful LOT to say against Windows. It's kind of extreme--not in tone or rudeness, but in sheer quantity. I can't think of another ad series that has compared to one single competitor for so long. Why might that be? Well, the computing industry is a unique situation, different from any other computer product segment. In particular:<br><br>* Many companies advertise by putting down ALL the major competition as a GROUP. They say things like "those other companies." But Apple has only ONE competitor. Imagine if there was only ONE car insurance company that had nearly the whole market. Car insurance ads from a smaller company wouldn't talk generally about "those other companies" or "paying too much." They'd directly tell you why their insurance is better than the dominant company. That say what's good about theirs and what's bad about the dominant product. Just like Apple has been doing.<br><br>* Most dominant products aren't SO bad in SO many ways, coupled with people being SO oblivious and accepting of the problems! Windows just has an amazing amount that CAN be attacked. It's not that the masses love Microsoft, it's that computers scare them, so they cling blindly to the devil they know. (Ironically, computers scare them BECAUSE Windows has been so bad over the years.)<br><br>* Advertising is about name recognition, which is why, if you dominate a market (like Windows or iPod), as a rule you don't mention the competition in your ads. The competition is off peoples' radar and that's the way you like it. But the smaller you are, the more your ads have to attack the big guys. A lot of the ads you see on TV are popular brands competing against each other. So sometimes they attach each other, sometimes not. (Look at fast food ads for instance.) But Apple's in the situation of being the unpopular, often-dismissed brand. In that case, ads that attack the competition work.<br><br>That adds up to Apple ads that go on the offensive--because they have to.<br><br>And they do it in the right way: put down Windows, NOT Windows users. (People who see criticism of Windows as some big insult to themselves are internalizing something that isn't there. They're a teeny minority of the buying public and not one Apple should design ads around.)<br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net
Posted by: NucleusG4

Re: Yet another... - 05/29/08 01:55 PM

Uh... been thinking about this a bit...eh?<br><br>LOL<br><br>[image][/image]
Posted by: Nagromme

Re: Yet another... - 05/29/08 03:46 PM

If a thing is worth posting, it's worth posting fully, as Shakespeare said <br><br>nagr[color:red]o</font color=red>mme<br><br>I require stroyent!<br>TeamMacOSX.com | MacClan.net