In 2001 their advertising agency rebranded them as "BP"
No advertising agencies have to do what the Board says - it's all about the registered name at Companies House.
The company spokesperson didn't get that memo. British Petroleum purchased and merged with other companies to become BP. It's fascinating to look at their own website ... in 1901 they refer to themselves as becoming BP
Now I'd like to turn to BP. You probably think you know the company. But I suspect you don't. Since the end of 1998 - thats less than three-and-a-half years ago - the company now known as BP has changed its name twice and more than tripled in size following seven large mergers or takeovers. We were British Petroleum, then BP Amoco and now we're just BP. We're a new company - and truly a global company.
This new company is the worlds second largest publicly-quoted oil and gas company. It employs 110,000 people compared to British Petroleums 56,000 in 1997. Its represented on all six continents and in more than 90 countries. Its turnover last year was $175 billion compared to British Petroleums $71 billion in 1997.
As part of this transformation we set about revolutionizing our relationships with society. The starting point was a new statement of values - "What We Stand For" - which was issued first by British Petroleum in 1997 and updated periodically as the new company developed.
#529914 - 07/18/1010:07 PMRe: Why do you buy a scientist?
Proud MacBabe. Happy everything to everybody.
Loc: B.C. Canada
Before it was a brand, BP was a product range. In 1917 British cans of motor fuel that had previously been sold under the enigmatic label ‘Palm Tree Oil’ were marketed as ‘BP’, short for British Petroleum.
BP PLC Holding company, formerly known as BP Amoco PLC, formerly known as The British Petroleum Company PLC
The British Petroleum Company Limited Non-trading (dormant) formerly known as The British Petroleum Company UK Limited, formerly known as Maritime Refineries Limited
Companies house does not allow link directly to the company info page. You need to search from the directory... Companies house - search
Edited by Llewelyn (07/18/1010:39 PM)
_________________________ I used to think it was terrible that life was unfair. Then I thought what if life were fair and all of the terrible things that happen came because we really deserved them? Now I take comfort in the general unfairness and hostility of the universe.
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