It just seems like there's too many legal and logistical obstacles to be met with here...<br><br>Like Steve said, the intellectual property of an unused ad campaign still belongs to the agency- most likely in case they want to revisit the concept someday...maybe put a new twist on it for the future...<br><br><br><br>
#115926 - 11/13/0309:08 AMRe: Small measure of satisfaction...
<blockquote><font size=1>In reply to:</font><hr><p>WOW! Youre really taking this up to the heart!<p><hr></blockquote><p>Please, don't flatter yourself. While I admire your enthusiasm, I have to tell you that swiss cheese has fewer holes than this idea. And I will never get behind any idea that cheapens the creative process.<br><br>But that's just my .02. So, go for it, and maybe some day you can sneer at me from halfway up the Fortune 100. <br><br>
i still don't get how you prevent somebody to just copy the idea and recreate it? the reasoning that you can do that anyway by copying an ad from a magazine, doesn't stand because you can't come up with a campaign that is similar to what has been done already.<br><br>i can see it working for low end logos, but not for campaigns or any promo material, because they are way too personalized to be able to use a stock creative.<br><br>also, i think stock photography is more expensive than getting it shoot by a photographer in most cases, because you have to make up or all the never used images that were shot.<br><br>in a creative stock library you would have the same problem, you'd need to do tonns of stuff and most of it will never be used.<br><br>if you would use trashed concept as a library than you'd end up with a library of creative like those free photo stock sites. lots of useless pictures. i never managed to find anything that i actually used in a real job on a site like this one: http://stock.d2.hu/<br><br>[color:blue]Your unsolicited Apple authority</font color=blue>
_________________________ Check out my sites on ads and design.
I have only one more thing to say to all your put down comments:<br><br> [img]/images/wwwthreads/icons/laugh.gif[/img] [img]/images/wwwthreads/icons/tongue.gif[/img] [img]/images/wwwthreads/icons/laugh.gif[/img] [img]/images/wwwthreads/icons/tongue.gif[/img] <br><br>___________________________________________<br>I'm just another Mac user at an 8 hour day Dilbert style cubicle job....<br>
_________________________________________ "The United States is by far the largest exporter of weapons in the world, selling more weapons than the next 14 countries combined."
Loc: Pittsburgh, PA
<blockquote><font size=1>In reply to:</font><hr><p> I think I have some concepts that Acme Septic Service rejected back in '94!<p><hr></blockquote><p>Oh, does that come with flashing GIFs and a MIDI theme song? <br><br>
Xplain's use of MacNews, AppleCentral and AppleExpo are not affiliated with Apple, Inc. MacTech is a registered trademark of Xplain Corporation. AppleCentral, MacNews, Xplain, "The journal of Apple technology", Apple Expo, Explain It, MacDev, MacDev-1, THINK Reference, NetProfessional, MacTech Central, MacTech Domains, MacForge, and the MacTutorMan are trademarks or service marks of Xplain Corp. Sprocket is a registered trademark of eSprocket Corp. Other trademarks and copyrights appearing in this printing or software remain the property of their respective holders.
All contents are Copyright 1984-2010 by Xplain Corporation. All rights reserved. Theme designed by Icreon.