But in a business sense a developer would have to do;
1 - Create a web site to sell their product in a Sea of Millions of Web Sites.
2 - Set up a payment scheme - cost money. Jaz tried setting one up and between VISA and Master Cards was around 3,200 bucks. <-- not sure but did cost some bucks to set up those banks accounts.
3 - Got to do some marketing and pay for it.
Remember the whole reason for the App store is everything is there - Before you had to hunt for apps or at the very least knew where to go via word of mouth.
Also keep in mind that Apple App Store cost some serious bucks, ghee I hate to see even the electrical bill alone for all those servers has got to be enormous. If I remember correctly iTunes was a lost money for years.
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