Smart product, stupid price.<br><br>I think its specs are right-on including the iTunes/Mac bias as a compelling reason to consider a Mac. But it's about $100 US too expensive right now.<br><br>From the "If-I-were-CEO" department, I think I can forgive the steep price tag if Apple offers bundle deals and discounts to existing Mac owners. I've always thought items like the Cube and even the PowerMacs could fare better in the marketplace with bundle discounts for Apple monitors. Well, now instead of monitors, you could make iMacs and iBooks more compelling by offering an iPod bundled with each at a deep discount.<br><br>Without, I am afraid the iPod may miss the mark due to its price and without more aggressive association with Mac "solutions."<br><br>